OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING.

The “Instant Cash Giveaway” (“Sweepstakes”) is open legal residents of the 50 United States and the District of Columbia and Canada (excluding residents of the province of Quebec) age 18 or older at time of entry and who have a valid email address. Employees of Hachette Filipacchi Media U.S. (the “Sponsor”), and their affiliates, subsidiaries, distributors, retailers, advertising and promotion agencies, and the immediate families of each, are not eligible to enter. All federal, state, provincial and local laws and regulations apply. Void in the province of Quebec and where prohibited by law.

Sweepstakes begins at 12:01 AM Eastern Time (“ET”) on November 11, 2008 and ends at 11:59 PM ET on December 31, 2009 (“Sweepstakes Entry Period”). There will be fourteen (14) Calendar Monthly Prize Periods during the Sweepstakes Entry Period. With the exception of the first Calendar Monthly Prize Period, which begins at 12:01 AM ET on November 11, 2008, each Calendar Monthly Prize Period begins at 12:01 AM ET on the first day of each calendar month and concludes at 11:59 PM ET on the last day of the corresponding month (for example, 12:01 AM ET on January 1, 2009 through 11:59 PM ET on January 31, 2009). To enter the Sweepstakes, visit the Sweepstakes URL stated in the advertisement (or sweepstakes notice) and follow all entry instructions to complete and submit the online official entry form in its entirety. To qualify for a Monthly Prize, your entry must be received no later than 11:59 PM ET at the end of a given Calendar Monthly Prize Period. These entries will not be automatically entered into subsequent monthly drawings. However, all such non-winning entries will automatically be entered in the First, Second, Third and Runner-up Prize Drawings. Limit: One entry per person or email address per Calendar Monthly Entry Period. Sponsor: Hachette Filipacchi Media U.S. (1633 Broadway, New York, NY 10019). No mechanically reproduced entries will be accepted. Entries will become the Sponsor’s property and will not be returned or acknowledged. The Sponsor is not responsible for telephone or computer equipment failure, or for lost, late, stolen, misdirected, altered, damaged, incomplete, or illegible entries.

Cash Prizes: One (1) First Prize of $10,000; One (1) Second Prize of $5,000; Three (3) Third Prizes of $1,000 each; Seventy (70) Runner-up Prizes of $100 each; and Fourteen (14) Monthly Prizes of $350 each. Maximum value of all prizes: $29,900. Each prize will be awarded in the form of a check. Odds of winning are determined by the number of entries received, estimated at 1: 7,000,000 for First Prize, 1:7,000,000 for Second Prize, 1:2,333,333 for a Third Prize, 1:100,000 for a Runner-up Prize, and 1:500,000 for a Monthly Prize.

The potential First, Second, Third and Runner-up winners will be determined in a random drawing conducted on or about 3:00 PM ET on January 15, 2010 from among eligible entries received during the Sweepstakes Entry Period. Random drawings for each Monthly Prize will be conducted approximately ten (10) days after the close of the corresponding month. In the event that no eligible entries are received for a Calendar Monthly Prize Period, the corresponding month’s prize will be awarded in a random drawing from among the following month’s entries provided a sufficient number of entries are received for that month. This process will be repeated until all prizes are awarded. If no eligible entries are received during the last Calendar Monthly Prize Period, the corresponding Monthly Prize will be awarded in a random drawing from among all non-winning eligible entries received throughout the Sweepstakes Entry Period. All random drawings will be conducted at the offices of the independent judging organization (“judges”) located at 1040 Ave. of the Americas, NY, NY 10018. Potential winners will be notified by mail and/or email and at the judges’ discretion, may be required to sign and return an Affidavit of Eligibility and Liability and a Publicity Release (“Affidavit/Release”) within fourteen (14) days of the date printed on notification or he/she will be disqualified and an alternate winner will be selected in a separate random drawing. If a winner is otherwise eligible under these Official Rules, but is nevertheless deemed a minor in his or her state of primary residence, a parent or legal guardian will be required to execute the Affidavit/Release on minor’s behalf. If a potential winner cannot be contacted, or if an Affidavit/Release or prize notification is returned as undeliverable, or if the selected winner cannot accept or receive the prize for any reason, or he/she is not in compliance with these Official Rules, it will result in disqualification, and the corresponding prize will be awarded to an alternate winner in a separate random drawing from all eligible entries received for the corresponding Prize Period in which the disqualified winner’s entry originated. Any potential winner who is a Canadian resident will also be required to correctly answer, unaided, a time-limited mathematical skill-testing question in order to receive the prize. Prizes will be awarded within sixty (60) days of winner verification. Winners are responsible for any federal, state, provincial and local income taxes and for any other costs associated with the prize. Prize is non-assignable and non-transferable except to a surviving spouse. Acceptance of prize constitutes permission (except where prohibited by law) to use winner's name, prize won, hometown and likeness for purposes of advertising, online posting, promotion and publicity without additional compensation. Limit: one prize per person or household. Prizes are guaranteed to be awarded.

In the event of a dispute over the identity of an online entrant, entry will be deemed submitted by the "Authorized Account Holder" of the e-mail address submitted at time of entry. Authorized Account Holder means the natural person who is assigned to an e-mail address by an Internet access provider, online service provider, or other organization that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Entry materials/data that have been tampered with or altered, or mass entries or entries generated by a script, macro or use of automated devices are void. The Sponsors are not responsible for: (i) error, omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions of any kind, or inaccurate transmission of or failure to receive entry information by Sponsors on account of technical problems or traffic congestion on the Internet or at any web site or any combination thereof; or (ii) any injury or damage to entrant’s or any other person’s computer related to or resulting from participating in the Sweepstakes. By participating in the Sweepstakes, you (i) agree to be bound by these Official Rules, including all eligibility requirements, and (ii) agree to be bound by the decisions of the Sponsors and the independent judging organization, which are final and binding in all matters relating to the Sweepstakes. Failure to comply with these Official Rules may result in disqualification from the Sweepstakes. Sponsors reserve the right to: (i) permanently disqualify from any sweepstakes they sponsor any person they believe have intentionally violated these Official Rules; and (ii) withdraw the online method of entry if it becomes technically corrupted (including if a computer virus or system malfunction inalterably impairs its ability to conduct the Sweepstakes), and to select winners from among all eligible entries received prior to withdrawal.

LEGAL WARNING: ANY ATTEMPT BY AN INDIVIDUAL, WHETHER OR NOT AN ENTRANT, TO DELIBERATELY DAMAGE, DESTROY, TAMPER OR VANDALIZE THIS WEB SITE OR INTERFERE WITH THE OPERATION OF THE SWEEPSTAKES, IS A VIOLATION OF CRIMINAL and CIVIL LAWS AND SPONSORS RESERVE THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

For the names of the winners (available after 2/28/10 and posted until 5/31/10), visit www.hfmus.com/mysweepstakes.

If you have questions about this Sweepstakes, please write to: Ventura Associates Customer Service Dept., Attn: #VHFM-2796, 1040 Ave. of the Americas, 20th Fl., NY, NY 10018. Sorry, but we cannot acknowledge the receipt or non-receipt of any entry.

Confidentiality: By entering, you may be contacted by the Sponsor with future promotional offers. Information provided by you to participate in this Sweepstakes is subject to Sponsor's privacy policy located at http://www.hfmus.com/hfmus/your_privacy_rights.

© 2008 Ventura Associates, Inc.